Fishing4fun will be going live with an online shop towards the bank end of October/ early part of November.
We are in the process of custom building the shopping cart software, I have seen the prototype designs and it is absolutely fantastic, far more easy to navigate than any of the other online tackle shops I have seen.
We are lucky in that two of the co owners of the site have a background in ecommerce, owning the very successful bathroom website
www.clickbathrooms.co.uk, so we have a lot of experience to draw on, and hopefully it will be a real success!